Microsoft Dynamics CRM

MicrosoftDynamicsCRMMicrosoft Dynamics CRM connects your entire sales, marketing, and customer service processes. It helps teams work effectively across all departments with a complete, centralized view of customer information. Every customer-facing employee can target and acquire new business, deliver superior service, and retain customers with a solution they’ll want to use.

With Microsoft CRM, you can create a centralized repository of customer data that sits neatly alongside Microsoft Office and Microsoft Office Outlook—the applications your employees probably use every day. From Outlook, employees access Microsoft CRM sales, marketing, and customer service modules to make sales decisions, market products, solve problems, and get strategic views of the business. It’s CRM that works—and works very well—because it works the way your users already do, works the way your business already does, and works the way technology should.

Arctic IT has the expertise and dedicated resources to help you develop and implement a CRM strategy that meets your business objectives. From automating your sales force, to enabling your customer service representatives, to fully integrating Microsoft into your business processes, Arctic IT can help you successfully meet your CRM business objectives.

Benefits of Microsoft Dynamics CRM

Shorten sales cycles and improve customer loyalty by automating day-to-day tasks for sales, customer service, field service, call center, and marketing professionals with Microsoft Business Solutions Customer Relationship Management Web-enabled modules. Microsoft Dynamics CRM helps develop profitable customer relationships through lead and opportunity management, incident management, a searchable knowledgebase, and reporting tools with Microsoft Dynamics CRM modules. Built using Microsoft .NET-connected technologies, Microsoft Dynamics CRM is easy to deploy, integrate, and customize.

Microsoft CRM integration with Microsoft Office

Microsoft Office—the essential business tool used by millions worldwide. Now Microsoft Office programs can be combined with the power of Microsoft CRM to give any business new insights into customer needs.

Make Microsoft Office Outlook a powerful CRM tool. Microsoft Outlook messaging and collaboration client already provides businesses with a reliable tool for communicating with customers, storing customer contact information, and scheduling appointments. Now Outlook can do more. With the Microsoft Sales for Outlook client in Microsoft CRM, all customer information can be managed from Microsoft Outlook. Sales, lead information, marketing pitches—everything you need to stay connected with customers. And because this information can be available company-wide, all employees have the power to see client histories and respond effectively to questions and requests.

Enable Excel to analyze customer information. Microsoft Office Excel spreadsheet software is a powerful tool that is widely used to analyze critical company data. Compiling important data often means searching through multiple sources. Now, Microsoft Excel works with Microsoft CRM to give businesses a new way to understand the impact of changes in sales, pricing, clients, and contacts. Data about sales and other business activities is easily imported to Excel from Microsoft CRM, making it easy to run scenarios, reports, and graphs for all aspects of a business. And data can be imported into Excel in three ways: As a static table, a dynamic table, or a PivotTable dynamic view. With the latter two methods, Excel automatically updates data as it is changed within Microsoft CRM.

Enable your employees to customize customer communications using Word and Microsoft Publisher. Use data from Microsoft CRM to target customers for marketing and sales campaigns using Microsoft Office Word and Microsoft Office Publisher. It’s easy to select customers for a letter or marketing initiative—and personalized messages take only minutes with Publisher.


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